Intellect Front

A PRACTICAL GUIDE AFTER REGISTRATION

Keep Your Trademark Working for Your Business

Keep your registration current, your records accurate and your overseas protection aligned with the business.

AFTER REGISTRATION

Three ways to maintain value

Choose the pathway that matches the change affecting your trademark.

Keep the registration in force

A trademark registration must be renewed at the prescribed intervals to remain in force. The renewal review is also an opportunity to confirm that the registered owner, address and representation remain accurate.

Check the Due Date

Record the renewal deadline early and allow time to confirm instructions and payment.

Review the Record

Confirm the owner’s details, representation and classes before renewal is completed.

Consider the Portfolio

Decide which registrations remain commercially useful and whether new filings are required.

Act on Missed Deadlines

Where restoration or late renewal is permitted, additional requirements, fees and strict time limits may apply.

Keep the Register accurate

The Register should reflect who owns the trademark and where official correspondence should be sent. Commercial arrangements affecting the trademark should also be documented and recorded where appropriate.

Update the Register

Changes to the owner’s name, address or representative should be recorded so the Register and official correspondence remain accurate.

Transfer Ownership

An assignment should identify the trademark rights being transferred and the new owner. The change should then be recorded against the registration.

Record a Licence

A licence defines how another party may use the trademark while ownership remains with the proprietor. Clear terms help preserve control over the brand.

Expand with a clear filing plan

Trademark rights are territorial. A Malaysian registration does not automatically protect the trademark overseas, so the filing route should follow the markets that matter to the business.

National Applications

File directly in each country where protection is required. This can be suitable where only a small number of markets is involved.

Madrid Protocol

Use one international application to designate selected member countries, while each designated office still examines protection under its own law.

Regional Systems

A regional filing may cover several participating territories through one application, where such a system is available and commercially appropriate.

SPEAK WITH A CONSULTANT

Has your trademark changed since registration?

Tell us whether the issue concerns renewal, ownership, recorded details, licensing or overseas protection. We can help identify the appropriate next step.

Discuss Your Registration